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November 4, 2026
New Opportunities 11-04-2026
SIGNAL OPPORTUNITY · STRATEGIC INITIATIVE
Nework launched a 15.6-inch digital family calendar ahead of the holidays.
Nework · Consumer electronics
It's time to set up your holiday streaming campaign
Are you ready to reach holiday shoppers on CTV? For many streamers, the season is already underway.
Last year, according to Roku internal data, holiday content searches on Roku saw an 86% increase during October. And in November, those searches rise an average of 39% weekly. This surging holiday spirit is mirrored by consumer activity, as about half of Roku streamers shopped Black Friday and Cyber Monday deals in 2025.
Meeting those shoppers is easier than you might think. Begin with the seasonal outcome you hope to drive: awareness, online sales, leads, store visits, or another measurable goal. From there, define your audience, upload your creative, set the budget and campaign dates, and establish measurement before launching. You can even create a shoppable ad unit that lets streamers buy with a click of their remote.
Our holiday playbook offers a month-by-month guide to reaching shoppers during this all-important time of year.
First-time spenders get a $5,000 match on the first $5,000 spent with code BEEHIIV5K. Terms apply.
SIGNAL OPPORTUNITY · M&A OR FUNDING
AI ad creative platform raised an A$20 million Series A and launched a new platform as it expands in the US.
Cuttable · Adtech
SIGNAL OPPORTUNITY · M&A OR FUNDING
WSG Brands acquired SANCTUARY, the Los Angeles contemporary women's fashion brand, with plans to expand it into new markets and categories.
SANCTUARY · Fashion
SIGNAL OPPORTUNITY · STRATEGIC INITIATIVE
Taiwan's baijiu maker KKL signed an exclusive US distribution deal with Diamond Hong to expand in the US.
Kinmen Kaoliang Liquor · Spirits
SIGNAL OPPORTUNITY · STRATEGIC INITIATIVE
Korean skincare brand is expanding US retail through Costco's new Beauty Table program with a member set.
REJURAN COSMETICS · Skincare
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YOUR PITCH
Pick of the Week: How We'd Pitch It
Nework launched a 15.6-inch digital family calendar ahead of the holidays.
Why now: Reported October 23, 2026. Early beats polished. A new consumer device heading into holiday season needs awareness and retail marketing.
Who should go for it: Consumer electronics and e-commerce performance agencies.
Your opening move: Pull out all the competitive calendar offerings, like Skylight Calendar, Apolosign, Hearth Displays, etc. and find the 1 spot that Nework wins. Storyboard a video ad that beats Skylight’s Mindy Kaling ad , use Superfiliate to find a list of 50 creators that cost way less than Mindy Kaling and have a similar reach, and mock up a landing page that is more gracious than this alarming piece of ecommerce overkill, PLUS mock up a product Q&A vertical video for FB & TikTok that points to a functional mock up. If they engage with the mock up, they get a variable discount. Take all of this to Carrie Chan at Nework.ai and grab a bag.
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Business Development Resources
Check out these agency business development resources from our sister company Tim Kilroy - WTF Agency Growth:
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